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Business Parameters
- Self-service offering for at least $30/mo (anything less is not important enough)
- Product should be close to end user revenue or fame (get them paid or get them made/fame)
- Serving awesome people (enjoy working with these people)
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Who is the Ideal Customer
- Important and urgent problem
- early adopters
- have money
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Build an audience first
- start the conversations first
- get your product market fit faster as you have conversations
- build the sales funnel - 1-1 conversations
Staring SaaS Today - TK - 3 Principles